AI-Powered Sport Design Mar 2026

Bufarra KitHome 24/25

Producción de fotos híbrida y diseño de indumentaria. Explorando la intersección entre el diseño deportivo tradicional y la generación de imágenes con IA. Hybrid photo production and apparel design. Exploring the intersection between traditional sports design and AI image generation.

Gpt Gemini Ps Ai Lr
Retouched After
FINAL EDIT
Raw AI Before
RAW AI
PROCESO PROCESS
01

Concepto & Dirección Concept & Direction

Definición de estética visual, narrativa de marca y dirección de arte para la campaña. Definition of visual aesthetics, brand narrative, and art direction for the campaign.

02

Arquitectura de Prompt Prompt Architecture

Ingeniería de lenguaje para traducir la visión creativa en parámetros técnicos de IA. Language engineering to translate the creative vision into technical AI parameters.

03

Generación Iterativa Iterative Generation

Exploración masiva y refinamiento de recursos base mediante modelos generativos. Massive exploration and refinement of base assets using generative models.

04

Post-Producción Digital Digital Post-Production

Intervención en Photoshop, retoque de alta gama e integración de branding final. Photoshop intervention, high-end retouching, and final branding integration.

studio_campaign_v2.prompt
> /load_studio_config
"Ultra-realistic football campaign portrait photo of [PLAYER], using the provided face reference for identity (high similarity) and the provided jersey reference for the exact jersey design and logos. SCENE (VERY IMPORTANT) Professional photo studio campaign portrait in front of a seamless paper backdrop color #FCDAD9 (pastel pink). The studio must be slightly visible at the edges ONLY (campaign look, not backstage): - show the crossbar holding the paper roll at the top, - show partial softbox/light modifier edges on left and right borders (cropped, slightly out of focus), - show faint studio wall corners and a bit of concrete floor outside the paper at the very bottom edges. Keep it minimal, premium, clean. SUBJECT PLACEMENT (ABSOLUTE ANCHORS — DO NOT DEVIATE) - The player must stand centered on the pink paper sweep (not on the gray floor). - Head center at X = 50% of the frame. - Torso center at X = 50% of the frame. - Shoe soles must touch the pink paper floor at Y = 90% of the frame height. - Subject height must occupy 72–80% of the frame height (poster scale). If you can’t satisfy these anchors, do not generate. CAMERA / POV (CAMPAIGN LIKE PEÑAROL) 3:4 vertical. 24–28mm wide-angle campaign portrait, close distance. Slightly high angle / mild top-down (picado suave) BUT keep the subject large and centered. Subtle barrel distortion and lens hood vignette on corners (campaign feel), not extreme fisheye. COMPOSITION Tight poster crop: head to mid-torso or head to upper-hips. Subject dominates the frame. Studio elements only peripheral hints. LIGHTING Professional studio strobe look, crisp highlights, clean shadows, editorial contrast. Natural skin texture with pores, minimal grain. No HDR. POSE / EXPRESSION Serious expression (no smile), calm, confident. Arms variation: choose ONE: - hands clasped at chest - one hand on hip, other relaxed - adjusting collar/neckline WITHOUT covering the crest DO NOT grab or cover the badge/crest. WARDROBE Only the club jersey. Keep jersey readable and undistorted. STRICT No text, no typography, no watermarks, no UI, no extra/invented logos. Do NOT turn this into a wide behind-the-scenes shot. Do NOT make the subject small. Do NOT relocate the subject off the pink paper. OUTPUT 4K, ultra sharp, magazine cover realism. NEGATIVE PROMPT tiny subject, full studio wide shot, documentary backstage, cluttered cables/props, chairs, visible tripods everywhere, subject on gray floor, subject off-center, wrong jersey design/colors, face mismatch, smile, hand covering crest, extra fingers, deformed hands, CGI, plastic skin, blur, HDR, text, watermark"
> /status: complete _
EL DESAFÍO THE CHALLENGE

Producción Remota & Visión Digital Remote Production & Digital Vision

Bufarra KitHome nació de la necesidad de mostrar un producto físico (camiseta 2024/25) sin la posibilidad de realizar una sesión de fotos tradicional. Creado a distancia, el proyecto utiliza la IA para simular una producción de estudio de alto nivel, permitiendo el lanzamiento del "drop" en 2026 con una estética premium. Bufarra KitHome was born from the need to showcase a physical product (2024/25 jersey) without the possibility of a traditional photo shoot. Created remotely, the project uses AI to simulate high-level studio production, allowing for a 2026 "drop" launch with a premium aesthetic.

En colaboración con By Kafuse, integramos el diseño técnico de la prenda en entornos generados sintéticamente, logrando un realismo que trasciende la fotografía convencional. In collaboration with By Kafuse, we integrated the technical garment design into synthetically generated environments, achieving a level of realism that transcends conventional photography.

PRODUCTO PRODUCT

Diseño Técnico Technical Mockup

Jersey Mockup
Ver proyecto en Instagram View project on Instagram